Track Your Direct Mail!
Taking advantage of the U.S. Mailing House’s Mail Tracking Service translates to higher business efficiency and benefits. Direct mail companies, government agencies, Non-profit organizations, fulfillment companies, restaurants and numerous other businesses are discovering how our Direct Mail Tracking service can improve their bottom line as a result of knowing when their mailer is received by the intended recipient (Destination IMb Tracking Service).
Using U.S. Mailing House’s Direct Mail Tracking Service, a business has the ability to track sensitive mail pieces such as catalogs and direct mail pieces that have in-home delivery dates. This knowledge allows a business to organize multiple marketing efforts such as tele-marketing at the optimum time or focus on follow up marketing channels that can further be categorized geographically. It is a tool that enables companies and organizations to have a finger on the pulse of their direct mail marketing so decisions and marketing changes can be applied immediately to maximize the effect of the current DM campaign.
To qualify for the IMb Tracking Service, a mail piece design has to include the Intelligent Mail Barcode plus the IMb tracking codes. The barcode is a 13 digit code that includes the IMb tracking ID, a service type ID (mail piece class: First class, 3rd class etc), IMb tracking subscriber ID, routing zip, customer ID number or campaign ID number. The knowledgeable staff at the U.S. Mailing House will take care of all these details for you so you don’t have to. Ask your U.S. Mailing House representative to include mail tracking in your next campaign and know when your mail is going to land in recipient’s mail boxes!
Users will be given on-line access to our client portal which will list all your direct mail campaigns which have Mail Tracking enabled. Users will be able to pin point when mail is landing by state, zip code, neighborhood and even down to a specific piece on a single person. Call us today and know when your mail is going to land! (800) 784-5194
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